Business name, phrase idea, offer, discount code, direct link and student action.
Partner enquiry
What to send
Fastest path
Safe wording
Tell us the phrase your business wants to own.
Choose a phrase from the Phrase Wall or suggest your own. You can request one phrase for one offer, or multiple phrases for different products, services, events or booking actions.
Choose Starter Phrase or Phrase Partner, then send the details needed to build the page.
Partners sponsor learning content; students are not blocked by a paywall.
Community message
Tell students why they are welcome.
Along with your offer, send a short message that shows care for students and newcomers. This makes your page feel supportive, not purely profit-driven.
Example: “We welcome students and newcomers practising English. Our team is happy to help you order, ask or book.”
Explain how your business helps local people connect, learn, eat, travel, study, play sport or feel at home.
Keep the offer simple, fair and useful. The best promotions feel like encouragement for practice, not pressure to buy.
Enquiry checklist
Send the information we need.
This can be sent by email now. Later, the same fields can become a website form.
Business name, contact person, email, phone, website and location.
Choose an existing phrase or suggest your own product, service, event or campaign phrase.
Tell us whether you want one phrase, or several phrase cards for different products/services.
Discount code, in-store keyword, student offer, booking code or practice challenge.
Product page, menu, online order page, booking page, event page, social media or Google Maps.
Short history, why students should visit, what product/service you want to promote.
Logo, product image, venue photo, video/reel link or social media handle.
Subject: Own a Phrase Partner Enquiry Business name: Contact person: Email / phone: Website: Business type: Location / Google Maps link: Preferred pricing plan: Starter Phrase / Phrase Partner / Category Sponsor / Founding Partner Do you want one phrase or multiple phrases?: Phrase 1: Product/service connected to Phrase 1: Discount code / offer 1: Product, menu, order or booking link 1: Phrase 2, if needed: Product/service connected to Phrase 2: Discount code / offer 2: Product, menu, order or booking link 2: Phrase 3, if needed: Product/service connected to Phrase 3: Discount code / offer 3: Product, menu, order or booking link 3: In-store keyword: Business story/history: Community welcome message: Product or service to promote: Student audience I want to reach: Logo/image/social links:
Multi-phrase option
One business page can promote several products or services.
For each phrase, send the linked product or service, the student action, the discount code and the direct URL.
Hero product
Example: “Can I grab a flat white?” links to a flat white order page.
FLATWHITE10
Second offer
Example: “Can I get that takeaway?” links to a takeaway combo or pickup page.
TAKEAWAY10
Service or booking
Example: “Can I book catering?” links to a catering, event, class or booking page.
BOOK10
Pricing guide
Choose a plan before sending your partner details.
Start small with one phrase, choose the recommended Phrase Partner for a complete business story, use Category Sponsor for category-level visibility, or use Founding Partner for early six-month launch presence.
$49/month
1 sponsored phrase, 1 offer or code, 1 direct link and Phrase Wall listing. Best for a small test campaign.
Phrase Partner
$99/month
Dedicated partner page, 1 to 3 sponsored phrases, offer codes, direct links, business story and student practice missions.
$299/month
Category sponsor placement, up to 5 phrase cards, student offer or mission, and placement guidance.
$999 / 6 months
Founding badge, 3 to 5 phrase sponsorships, business profile or partner page, and priority renewal before public pricing changes.
From $199 one-off where agreed before work starts. Covers copywriting, page setup, phrase mapping, offer setup and sponsor wording.
Students keep using the learning content for free. Partners sponsor useful phrases and add a helpful next step, offer, booking link or local action.
Phrase rules
A good phrase should lead to real action.
The phrase should help students practise useful English and connect naturally to what your business sells.
“Can I grab a flat white?” for cafés, restaurants and product orders.
“Can I book a table?” or “I’d like to book a trial.”
“I’m keen to join” for events, classes, workshops and socials.
“Do you have student discount?” for retail, services and local offers.
What happens next
We turn your details into a partner learning page.
Your page can include one owned phrase or several phrase modules, product story, discount codes, direct product links, English practice scripts and student missions.